About Us

The team at Social Advisors treats our clients’ businesses as our own. We eat, sleep and breathe network growth and lead development. 

We’re here because we love what we do! Let us develop a direct messaging strategy designed to create steady network growth for your business.

We Aim to Educate

Visit our Youtube Channel to watch our weekly tutorials and stay tuned for our new podcast in 2019, "Direct Message" a Business Development Podcast teaching you everything you need to know about building your business through personalized messaging.

Meet the Leadership Team

Social Advisors is made up of a diverse background of individuals that come together to form strategies that help us evolve through the ever changing digital landscape.

Charlie Van Derven

As a 20-year veteran of digital marketing I have witnessed the social revolution of the Internet evolve into the rise of social media and email marketing. By working with some of the world’s largest brands to help define digital strategy, I have come to understand that businesses who don’t take this full advantage are telling their customers they are not interested in communicating where today’s consumer wants to communicate. They’re turning buyers away instead of embracing the changes in the social landscape. Social media should be the dominant focus of every business’s marketing and communication strategy.

Karmen Van Derven

My creative background in arts and technical writing is an asset to all of our clients. From conceptualization to implementation, I give an extra edge to ads and marketing campaigns for clients from any industry. My love for creating online communities and crowd sourcing content drives our in-house brand management and keeps our custom ads fun, engaging, and audience-positive. A photographer by trade, I truly have an eye for building an image portfolio that sets you apart from anyone in your industry. I have so many unique ideas for you, don’t let them go to waste.

Mel Yancey

Organized. Methodical. Purposeful.
I have had the pleasure of being a part of the team at Social Advisors from very early on! I have enjoyed growing with the company and working on strategy to continue to stay on top of social media marketing trends.
I have solid organizational leadership and decision-making skills that has made me a very consistent contributor to operations and business development. With a focus on relationship-building I have a successful track record in developing and retaining clients. I have a passion for people and a desire to see big visions succeed through strong operational diligence and discipline.

In my time away from the office I enjoy spending time with my two children, my 15 yr old son and 1 yr old daughter. I am also the President of the Official Buffalo Bills Backers club of Daytona Beach.


Daniel Pohl

In a world driven by visual communications, it's important to grab people's attention. I started my marketing career as a photographer and have branched out to be an every-man of media. When I'm not behind my camera I'm at my desk, creating new content for clients. Rather that content is a driven approach to Social Media or a LinkedIn headshot, it's my job to make it shine. In a world powered by Social Media, it's a challenge to make your brand the one that captures your target audience. As a photographer and creator, I live for that next big challenge.

Ashlee Theodore

As your account executive, I work to build a relationship and open line of communication. My goal is to create a genuine and reliable contact for all my clients. In doing so I help to start conversations and create credible leads for each client. Leads based on an individual basis. Through my experiences professionally, educationally, and personally I have developed a demand for professionalism. My work includes personalization and relationship building. In a position like mine it is vital to build and maintain open lines of communication. Working as the Account Executive I am not only working in the clients best interest. My goal is to create credible leads for them.

Mindy Klinck 

With a great service and brilliant people to work with, it is no surprise that Social Advisors is a fast-growing company. We have a fantastic process that I feel lucky to participate in. My goal here as an Account Executive is to drive your business forward by creating strong relationships with my clientele. I am dedicated to implementing our prospecting strategies to help you generate leads and acquire new customers. I love interacting with new people. Outside of the office, I am a happily married mom of two. I am an animal lover, with 2 dogs of my own that I absolutely adore. I spend my spare time at the beach and enjoy time with family and friends.

Benny Hiraldo

As an on-boarding Coordinator, I have the pleasure to help financial advisors build lasting relationships and grow their business along with the team. With every contact, your client wants to peek behind the curtain to see if your company is one they’d like to do business with. My background as an on-boarding specialist has helped me identify what makes your business unique and effectively produce scripts that are personalized and tailored for your ideal prospect.

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